Plug.Dev

Creator-led growth
programs for DevTools

Creator-led growth
programs for DevTools

Creator-led growth
programs for DevTools

We bring together creators, community and content to form integrated growth programs that build trust with developers.

Cross channel distribution

1.7M subs.

415k subs.

386k subs.

430k subs.

  • Amazing at taking care of every end of the creator "stack"

    GITHUB - Cassidy Williams

    Amazing at taking care of every end of the creator "stack"

    GITHUB - Cassidy Williams

    Plug.Dev is essential for nailing influencer marketing to developers

    DUB - Steven Tay

    Plug.Dev is essential for nailing influencer marketing to developers

    DUB - Steven Tay

    The 🐐’s when it comes to 
youtube partnerships!

    ANTHROPIC - Coding with Lewis

    The 🐐’s when it comes to 
youtube partnerships!

    ANTHROPIC - Coding with Lewis

    Working with Plug has been exceptionally smooth.

    NEON - Taraneh Dohmer

    Working with Plug has been exceptionally smooth.

    NEON - Taraneh Dohmer

Creator-led growth programs that build trust. Purpose built for DevTools to scale the production of content and distribution partnerships, to ensure you show up wherever your users are.

Creator-led growth programs that build trust. Purpose built for DevTools to scale the production of content and distribution partnerships, to ensure you show up wherever your users are.

Creator-led growth programs that build trust. Purpose built for DevTools to scale the production of content and distribution partnerships, to ensure you show up wherever your users are.

Dev Influencer Marketing

Run YouTube partner programs, launch campaigns and scale video production

Cross-Channel Distribution

Send and analyze ads and campaigns on channels like Reddit and daily.dev

Community Generated Content (Beta)

Support community members that create content, nurture the hidden advocates

AEO content (creator-led)

Turn creator videos and community conversations into AEO-ready content

Dev Influencer Marketing

Run YouTube partner programs, launch campaigns and scale video production

Cross-Channel Distribution

Community Generated Content (Beta)

AEO content (creator-led)

Dev Influencer Marketing

Run YouTube partner programs, launch campaigns and scale video production

Cross-Channel Distribution

Community Generated Content (Beta)

AEO content (creator-led)

Growth program example

A glimpse of your quarterly growth program with Plug.Dev

Growth program example

A glimpse of your quarterly growth program with Plug.Dev

Growth program example

A glimpse of your quarterly growth program with Plug.Dev

Dev Influencer Marketing

Run YouTube partner programs, launch campaigns and scale video production

Cross-Channel Distribution

Community Generated Content (Beta)

AEO content (creator-led)

Built different. Creator-led growth needs more than a platform or an agency. Our delivery model combines both, plus the creator network, and AI tools for scale.

Built different. Creator-led growth needs more than a platform or an agency. Our delivery model combines both, plus the creator network, and AI tools for scale.

Built different. Creator-led growth needs more than a platform or an agency. Our delivery model combines both, plus the creator network, and AI tools for scale.

Creators that code - The network

The largest and only dedicated network of creators who code, from renowned coding educators to niche dev influencers.

AI workflows

Custom AI tools are built into our core operational workflows that help scale our team capabilities.

Growth programs team

Growth program managers embedded in your workflow who design, execute, and optimize your creator-led programs.

Plug.Dev Platform

Plug.Dev Platform

Manage creator partnerships, cross channel ad distribution, creator-led AEO content, and community generated content in one place.

Combine content and distribution. Build high-trust developer brands through creator-led growth programs

Combine content and distribution. Build high-trust developer brands through creator-led growth programs

Combine content and distribution. Build high-trust developer brands through creator-led growth programs

It’s exciting when there's a team you trust to run programs for you

BROWSERBASE - Lindsay Gilson

It’s exciting when there's a team you trust to run programs for you

BROWSERBASE - Lindsay Gilson

It’s exciting when there's a team you trust to run programs for you

BROWSERBASE - Lindsay Gilson

It’s exciting when there's a team you trust to run programs for you

BROWSERBASE - Lindsay Gilson

Creator-led Growth Program

Creator-led Growth Program

We co-create your CLG strategy. Plug runs all creator partnerships, content production and cross channel distribution in one system.

From $5,000/month

Dedicated growth program team

Creators, cross channel, creator-led AEO content

Quarterly reporting

© 2026 Plug Software Limited. All rights reserved.

© 2026 Plug Software Limited. All rights reserved.

© 2026 Plug Software Limited. All rights reserved.

© 2026 Plug Software Limited. All rights reserved.